Australian Bushfire Relief: Global appeal

$AUD raised by global appeal

Over the past few months Australia has experienced unprecedented fires around the country with both lives and property lost, leaving many communities devastated.

GFG Alliance Executive Chairman, Sanjeev Gupta is rallying the global GFG Family of employees, business partners and customers to give generously in response to Australia’s bushfire crisis. Sanjeev has pledged to match eligible donations from his 35,000 employees around the globe.

Background to the global appeal

GFG businesses including Liberty InfraBuild and SIMEC operate within many of Australian communities and are committed to ensuring they are sustainable today and for future generations.

As part of that commitment Sanjeev Gupta and his wife Nicola are keen to support communities that have been affected by recent fires. They took time on Christmas Eve 2019 to visit bushfire affected towns of Bargo and Tahmoor in the Wollondilly Shire, south of Sydney NSW. One of GFG Alliance’s businesses, the SIMEC Coking Coal Mine located south of Tahmoor, was impacted by recent fires however lost no critical infrastructure.

In response, Sanjeev personally donated $250,000 to the Wollondilly Mayoral Fund which is mandated to assist in the rebuilding of these communities.

“Australians are facing a very difficult time with fires burning relentlessly across the country which has not gone unnoticed around the world,” Sanjeev said. “I have been contacted by a number of our people from across our businesses wanting to support affected colleagues and their communities. Their generosity motivated me to launch this appeal. Australia is very special to me and my family, and I want to do what I can to help.”

Sanjeev is encouraging GFG employees, business partners and customers from around the world to donate to registered Australian charities supporting the bushfire response. He pledges to personally match eligible donations from GFG Alliance employees.

What donations are eligible for matching?

To be eligible for Sanjeev’s employee donation matching, donations must:

  • have been made to one of the listed registered Australian Charities that is specifically supporting the current bushfire crisis.
  • have been made by current GFG employees.
  • be supported by proof of donation (eg, a receipt) showing the eligible charity, amount and date of donation.
  • be submitted via our online donation matching form on the GFG Foundation website for verification. 

Suggested charities/appeals/relief funds

If you donate to any listed registered Australian Charity fund or appeal that is specifically supporting the current bushfire crisis you may be eligible to have your donation matched by Sanjeev. If you haven’t made a donation, here’s a list of some eligible funds and appeals to get you started.

You can also check out the National Bushfire Recovery Agency website for a confirmed list of charities with bushfire appeals.

Don’t forget to keep your proof of donation (eg, receipt or a screenshot of your donation transaction) which you will need when submitting your details for donation matching.

Where will the matched donations go?

The additional money matched by Sanjeev will be personally donated to and managed by the GFG Foundation, which will work directly with leading charities and on the ground community organisations in bushfire affected areas to assist those most in need.

“I want to make sure the money gets to where it is needed,” Sanjeev said. “The funds will be disbursed by the GFG Foundation to relevant charities and organisations that are working closely with affected communities, ensuring support for families, small businesses, disadvantaged individuals and young people directly impacted by the fires to help them get back on their feet as soon as possible.”

“Importantly, the GFG Foundation will do what it can to prioritise the needs of Fire Service volunteers who have been impacted by the fires.”

    Contact us

    If you have a question or query about the appeal, we’d love to hear from you.